techkenyot.com
techkenyot.com July 22, 2018


YouTube will begin promoting and paying for legitimate news

10 July 2018, 06:55 | Glen Norman

YouTube is fighting fake news with $25M to promote journalism and more context in search results

YouTube to highlight stories from reputable news sources when news breaks

In February, for example, a YouTube video suggesting that one of the high-school students who survived the mass killing in Parkland, Fla., David Hogg, was an actor hired by gun-control advocates briefly became YouTube's No. 1 trending video.

To help with this contextualization, YouTube will also be teaming up with a variety of organizations that are dedicated to digital literacy education, particularly with MediaWise, which aims to help a million USA teens discern legitimate sources from fake news.

The video platform will also provide funding to news organisations around the world, helping them to build sustainable video operations.

The company is also testing ways to counter conspiracy videos with generally trusted sources such as Wikipedia and Encyclopedia Britannica.

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Company executives announced the effort at YouTube's NY offices.

YouTube has been facing backlash for more than a year related to hateful and inappropriate videos as well as fake news on its site.

YouTube's new news format is due to be rolled out in coming weeks, according to post on the company's blog, signed by Neal Mohan, the company's chief product officer, and Robert Kyncl, chief business officer. Search results will also include linked previews of news articles, since journalists usually write about breaking news first before producing more labor-intensive videos, and reminders that information about developing events can change quickly. "So far, local news has seen strong engagement, and we will be expanding it to dozens more markets like Cincinnati, Las Vegas and Kansas City", the YouTube execs wrote.

YouTube announced today that it is working to improve the news experience for its subscribers.

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After a breaking news event, it takes time to verify, produce and publish high-quality videos. YouTube expects to double the number of countries where those features are available in the next few months. The Top News and Breaking News features are already available in 17 countries, including the U.S., the U.K., France, Italy, Japan, India, Mexico, Brazil, South Africa and Nigeria.

As part of YouTube's recent initiative, the company pledged $25 million to support journalism expertise and publishers on the platform.

The platform is also supporting MediaWise, a non-profit led by the Poynter Institute to help teens develop media and online awareness, and working with six YouTube Creators popular with young audiences, including John Green, Ingrid Nilsen and Mark Watson "to bring awareness to digital literacy and help educate teens".

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