techkenyot.com
techkenyot.com July 17, 2018


Following data scandal fine in UK, Facebook may face penalty in Australia

11 July 2018, 10:28 | Glen Norman

"We are at a crossroads".

Denham said that Facebook had broken the law by failing to safeguard people's information and had not been transparent about how data was harvested by others on its platform. "People can not have control over their own data if they don't know or understand how it is being used".

Former Cambridge Analytica CEO Alexander Nix REUTERS/Henry Nicholls Facebook has a chance to respond to the ICO before a final decision is made on the fine.

"As we have said before, we should have done more to investigate claims about Cambridge Analytica and take action in 2015", said Erin Egan, Facebook's chief privacy officer. The U.K.'s investigation found "evidence that copies of the data/parts of it also seem to have been shared with other parties and on other systems beyond", which "potentially brings into question the accuracy" of Cambridge Analytica's assertion that it wiped the data from its stores.

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"We are fully cooperating with the investigation now under way by the Australian Privacy Commissioner and will review any additional evidence that is made available when the UK Office of the Information Commissioner releases their report", the spokeswoman said.

"The scandal took place before new European Union data protection laws that allow much larger fines came into force", the broadcaster says.

Future violations will be able to be punished much more strictly, however: Under GDPR, the EU's new data protection legislation, companies can be fined up to €20 million or 4% of their global annual turnover, whichever is higher.

Facebook's annual revenue in 2017 was almost $40 billion, translating to a much higher possible fine of $1.6 billion. The firm had links to Donald Trump's presidential campaign in 2016 and had been under investigation by ICO since May 2017.

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The London-based firm worked for Donald Trump's campaign team in the 2016 United States presidential election and used the data to build a software program to predict and try to influence votes.

"The alleged breaches surround the circumstances in which a third party, Cambridge Analytica, gained unauthorised access to users' profiles and information", the company said. Instead, the company demanded that all the parties involved destroy the information.

Mr Collins said his own committee will publish its interim report about disinformation and data use in political campaigns later this month.

"New technologies that use data analytics to micro-target people give campaign groups the ability to connect with individual voters".

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